The Slurpee promotion will take place April 29.

April 19, 2023

IRVING, Texas—To kick off Slurpee season, 7-Eleven Inc. will host Bring Your Own Cup Day on Saturday, April 29 at participating 7-Eleven, Speedway and Stripes stores. Customers can tap into their creativity and grab their favorite cup, astronaut helmet, mason jar, pie tin or any other unconventional container and fill with their favorite flavor of Slurpee drink for $1.99.

The convenience retailers are also bringing customers a new, limited-time-only flavor, Fanta Dragon Fruit Zero Sugar, to accompany the classics like Coca-Cola, Cherry and Blue Raspberry. Fanta Dragon Fruit Zero Sugar is a sweet, zero sugar treat with an exotic blend of kiwi, pear and watermelon flavors.

"We love seeing customers enjoy our products in fun ways—especially when it comes to our beloved, iconic Slurpee drink," said Ben Boulden, 7-Eleven director of proprietary beverages. “From cowboy boot to fishbowl ... the more creative the cup, the better.”

Here's what customers need to know, according to 7-Eleven:

• Make sure the cup is food-safe and clean. Give that astronaut helmet another wipe down! 
• Ensure the cup can fit upright within the 10-inch hole in the in-store display—this will ensure it can also fit under the Slurpee drink dispenser. 
• Confirm the cup is leak proof! No crying over spilled Slurpee drinks.